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Our UGC report for Ofcom

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Even occasional readers of this blog will know that earlier this year we delivered a hefty old report on the value of User-Generated Content to Ofcom, the UK communications regulator. Well, last month Ofcom published the report, but we were away at the time and failed to report it here! Anyhow, here’s what Ofcom had to say on the report’s publication:

Ofcom has today published a report, carried out by Turner Hopkins, into user-generated content (UGC) online. The report considers the value of UGC to the UK, the opportunities it presents and the resulting implications for policymakers, including Ofcom as the UKs communications regulator. The study is relevant to Ofcoms duty to promote the interests of citizens and consumers, and to a strategic purpose outlined in Ofcom’s Annual Plan 2013/14 to “promote opportunities to participate”.

We also held an internal event at Ofcom prior to publication, running through some of our headline findings and hosting a panel discussion with three of the paper’s interviewees: Robbie Stamp of H2G2, Sophie Walpole of the V&A and Nick Reynolds from the BBC Internet Blog, who’s had some things to say about the report on his own blog.

Many thanks to all the report’s contributors including those of you who got in touch via this blog. And special thanks to Campbell Cowie and Katie Lucas at Ofcom for all their support during the project. You can download the report here, and please – all feedback is welcome!

Simon



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